Online Money Dot.com

I was reading yesterday´s post on ProBlogger on ad design tactics to increase your Adsense earnings, and saw that Darren didn´t mention one other option. It´s not an option many people know about, and it lets you, on the same Adsense channel, or if you prefer, on the same ad block and with only one Adsense code, rotate different color schemes.

To be able to do this, you first need to setup different Adsense color palettes, or use some of Google´s default color schemes, not your best option,  since as Darren pointed out, there are AdSense ad design strategies you might want to test.  For example, if you want to alternate two different color schemes, one in which you blend the ads with your content, and another in which you give the ads a different background color (but matching your blog´s overall theme), you would start by creating these color palettes.

After this is done, and when you´re getting the Adsense code, in the part where you pick ad colors, on the palettes drop down menu choose the last option, the one that says “use multiple palettes”. From here you can pick multiple color palettes using the “Ctrl” key.

Now, and without the need for any additional ad code, or any kind of ad rotating plugin, Google will alternate ad colors among your chosen color palettes.

This seem like an interesting thing to try in order to reduce the so called “ad blindness” effect among your regular visitors.

As is usually the case with increasing your Adsense earnings, there aren´t any big secrets to be revealed, and the best advice I can give is test, test, and test again.